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Restaurant close up Intimate and Interactive Magic
There are many benefits to having Magic to entertain guests at restaurants. If the restaurant is busy and the kitchen or wait staff are slow, as a house magician and Close up Illusionist, Coby can easily go to the tables that have a longer wait, and diffuse the situation by entertaining customers that may otherwise become irritable. This way, the customers remain happy and fewer menu items are given away 'on the house' to make up for any unpleasantness. If the guests do happen to encounter an unpleasant situation, such as luke-warm food, or bad service to due an inexperienced server, Coby will make sure the guests laugh and have a unique experience, and forget any poor or negative experience they may have had. Some of the magic Coby performs actually uses the restaurant's logo. For example, he creates custom magic with matchbooks, matchboxes, napkins, to go box stickers, the restaurant's business card and anything else with the restaurant's logo or slogan, to promote patronage of the restaurant. Many of these items are 'magically' given to the customers as souvenirs, and kept for years to come, constantly reminding them of the great time they had in the restaurant. Coby also understands the business needs of restaurants. So, really what he is doing is acting as a PR person for the restaurant. Think of Close up Illusionist Coby, as a 'guest relations manager,' or a 'good will ambassador.' He is in tune to the customer's needs, and by working side by side as a team player with the wait staff, Coby can assist them in many ways, making the guests experience all the more pleasant. The benefits of restaurant magic are two fold: it enhances the experience for the people (both the patrons and the staff) and it improves the bottom line. An experienced magician knows how and when to approach patrons in a restaurant in order to make their evening magical and memorable. When a restaurant is busy, tables are full and the kitchen is up to its eyeballs, patrons spend a lot of time waiting. They wait to be seated, they wait to order, and they wait to eat. Depending on where the greatest demand/need is Close Up Illusionist Coby entertains people and groups as they wait for a table and can move from table to table performing while people wait for their food. When people come to a Left Coast Restaurant they are already expecting: Excellent Service, Fantastic Food, Terrific Atmosphere and Great Value. Giving them more than they expect is how you generate word of mouth advertising. Great entertainment with magic and comedy while they are waiting is definitely more than they expect. People come back for it again and again and they love telling their friends about amazing and funny experiences they've had. Customers will witness magic right in front of their eyes or even in their own hands. Keeping customers entertained takes the heat off the servers and the cooks and I never interfere with their work. It is also understood to never to slow down the turnaround for the establishment. Coby approach’s a table only after their order has been placed and “disappears” once their meals arrive - it's a perfectly seamless experience. Entertainment for people waiting to be seated decreases the number of people who choose to go elsewhere based on the length of the wait time, therefore increasing the night's total of dining customers. Making the wait for a meal 'disappear' helps to ensure repeat customers as well. Entertainment can also be useful for days when traffic is light. When offered on a regular basis and included in your advertising people come to know when to show up for "magic night." It's a great draw for people and once they have experienced the food, service and atmosphere of your restaurant, they become regular customers. My experience is that nearly every table I perform for offers me a tip for my services - I never solicit. My policy with tips is to ask that they be given to the waiter/waitress - "Actually, the restaurant has hired me to entertain you so they're already paying the tip. Besides, your server is working a lot harder than I am and they definitely deserve it more than me." Generally, servers will see at least a 15% increase in their tips while I am entertaining (sometimes as much as 30 - 40%). It goes without saying that things will improve in a great number of ways when the take-home for your servers increases. Happier servers, happier customers, a better bottom line and great word of mouth advertising. Here is what I would recommend. 1) Decide on the day(s) and frequency you would like to offer magic and at which restaurants. 2) Include the info in your next advertising run 3) Evaluate the concept over an 8 to 12 week period and decide on a course of action to take from there. I would be happy to write the advertising copy, design the magician info/request cards, and work closely with management to maximize the benefits to the restaurant. Receive a quote |
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